Did Hot Wheels release a secret Target Red Edition Chase? Or is it much ado about nothing?

Let's face it, the "much ado about nothing" factor in the Hot Wheels collecting world is a thing. We sometimes get caught up in looking for something that isn't really there. Something looks a little different, theories abound, a variation is created, a frenzy ensues. Actually, that is one of the fun elements of collecting. … Continue reading Did Hot Wheels release a secret Target Red Edition Chase? Or is it much ado about nothing?

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The first group of 2019 Hot Wheels Red Editions has hit Target

From Lamley's RCR (Resident California Reporter) @hw_jay, news that Hot Wheels 2019 C Cases, with Red Editions, have hit Target stores. If you are not familiar, the Red Editions are Target exclusive basic models.  They share the same deco as the mainline cars, but have exclusive colors.  Hot Wheels releases 12 a year in groups … Continue reading The first group of 2019 Hot Wheels Red Editions has hit Target

Showcase: The latest Hot Wheels Kroger & Target Exclusives

The Walmart Zamacs have been strangely hard-to-find this year.  I am not sure why, but they have barely appeared in many areas. Thankfully that can't be said for some of the other store exclusives.  The Target Red Editions have been fairly consistent in their regular releases this year, and the last batch of 2018 is … Continue reading Showcase: The latest Hot Wheels Kroger & Target Exclusives

Lamley Weekend Walk-Thru: All 15 Hot Wheels Red Edition Target Exclusives

With the first Red Editions of 2018 hitting, and because I labored through all 90 Zamacs yesterday, why not showcase all 15 of the Target models released so far? https://www.youtube.com/watch?v=7sbobMkx7sM If the 2017 Red Editions were graphed, it would be an upside-down bell curve.  Great start and great finish, with a lackluster middle.  It will … Continue reading Lamley Weekend Walk-Thru: All 15 Hot Wheels Red Edition Target Exclusives

The first three Hot Wheels Target Red Editions of 2018 are now out.

Hit your Targets.  The Red Editions are back. Target's foray into the store exclusives in 2017 with the Red Editions was most welcome, and most successful.  12 models were released over the year, and several, including the '55 Gasser and Kool Kombi, became some of the most sought-after models of the year. It all begins … Continue reading The first three Hot Wheels Target Red Editions of 2018 are now out.

Lamley Poll: What were the best Hot Wheels Target Red Edition Exclusives in 2017?

I love the store exclusives.  We have seen quite a few over the years, from many retail chains.  Right at this moment, here in the US you can find the Zamacs at Walmart, a handful of colors at Kroger stores, plan for the Kmart Collectors Event, one exclusive at Walgreens, some leftovers at TRU, and … Continue reading Lamley Poll: What were the best Hot Wheels Target Red Edition Exclusives in 2017?

Hunting the Hot Wheels Red Editions isn’t easy. (And it isn’t just because everyone wants them.)

It always helps to ask. Knowing that US Targets were getting special Hot Wheels shippers with the last batch of 2017 Red Editions, it was time to visit a few.  A week ago my daughter and I visited a couple of Targets, to no avail.  We returned to our closest Target on Labor Day, and … Continue reading Hunting the Hot Wheels Red Editions isn’t easy. (And it isn’t just because everyone wants them.)

The Hot Wheels Target Red Editions aren’t the Zamacs, but they can be.

I love the Walmart Zamacs.  That is no secret.  I have dedicated quite a few blog features to them.  Going unpainted on several basic models a year is really a brilliant idea, and the cross section of models used makes for a great little collection.  I am happy I started collecting them from the beginning. … Continue reading The Hot Wheels Target Red Editions aren’t the Zamacs, but they can be.