I totally missed this one when the Hot Wheels H Case was released. I can be excused though, considering the silhouette of this model looks like a generic Hot Wheels. Totally flat, no place for a driver, narrow in the middle. But this is a licensed car, and a very cool one at that. It … Continue reading It might look unlicensed, but the Hot Wheels Roborace Robocar certainly isn’t.
When Jun Imai announced last month that he was leaving Mattel, this is what we all thought and talked about: https://www.youtube.com/watch?v=4fvA6fqHDi4 And for good reason. Jun's legacy at Hot Wheels will be JDM, and the era he ushered in with his many Japanese designs. What started with "Why is Hot Wheels doing a Corolla and … Continue reading If you told me the ’65 Ford Galaxie was Jun Imai’s best Hot Wheels casting, I don’t think I could argue with you.
Party pooper! A bombshell dropped right in the middle of Hot Wheels' 50th Birthday Party last Friday: Designer Jun Imai announced he was leaving Mattel. While the brand will JUST FINE moving forward, there is no denying the influence Jun has had on where Hot Wheels is today. It definitely merits a look. So, right … Continue reading The Influence of Hot Wheels Designer Jun Imai, Part 1: JDM