It’s here! Matchbox: The Movie is live on the Apple TV streaming channel. I was watching it on day 1. Well, I had to. I couldn’t wait any longer than that. My verdict. 10 out of 10. Yes, I am biased. I don’t care. I was sitting there with a big grin on my face. I want it to be a success. I want Matchbox to grow. Sure, the more it grows, the more money I have to spend. I am fine with it. I have been a loyal Matchbox fan for over 50 years now. I want it to succeed. It has had a lot of rough times. We are currently looking at a new elevated position for the brand. The team have mentioned that come next spring, Matchbox is going to be given a new push from Mattel. There are still lots of details to come. I cannot wait. Now, as the movie is now out, I had to do a movie themed blog report over on the Wheel Collectors website, didn’t I. This time, it was the turn of the Collectors movie set, which I decided to expand by running through a 5-pack at the end. If you click here, it will take you to my Matchbox Monday part of the website. I hope you enjoy my latest report.
