Check out what Hot Wheels just announced:
Are you ready for the evolution of Hot Wheels?
Well, then grab the family and come on down to the Westfield Century City Atrium for an epic 3-day event to celebrate a global new product launch. Whether you are a kid, know a kid, or once was a kid (yeah, that means EVERYONE), this is one you are not going to want to miss!
From Friday, June 14th through Sunday, June 16th, Hot Wheels fans will get their hands on this innovative new product, feed their social clout with buzz-worthy photo opps, score some must-have prizes and giveaways, get up close to life-size Hot Wheels cars, meet with some influencers and media personalities, and more.
We guarantee a good time…ok, ok, we can’t guarantee it, but it’ll definitely be legendary. Come on down and let us prove it!
Evolution? Global new product? Intrigued?
I sure am. Head to the Westfield Century City in LA that weekend in June to find all of it out. Collectors will want to be there. Who is going?
Finally! We get to see just what Hot Wheels ID really is about. That line has been a mystery from the start of the year, so it’s good that we get to see it launch.
Anyone else’s skin crawl when they rag that word “influencers”. It’s such a douchie millennial term.
🤣
Totally agree.
I don’t live in California. So I can’t go.